01 / NOTICE
Begin with a concrete tension.
Find something real that resists easy explanation. Describe the situation before reaching for a flattering theory.
01 / A USEFUL, INCOMPLETE BIOGRAPHY
A little context.
Not a mythology.
A life has more dimensions than a timeline. These are factual waypoints and themes that help explain the work—not a complete account of everything experienced or learned.
“I don't think a person should have to become one perfectly coherent career story to be useful.”
I studied commerce at Sri Venkateswara College, University of Delhi, and completed an MBA at JBIMS. Professional work exposed me to organisational systems, roles and the distance between formal descriptions and lived reality. Everyday observation in family retail adds another laboratory: one with actual people, constraints and consequences.
Writing, research, small interactive experiments, and perfumery are different ways of asking related questions. The goal is not to prove expertise in every domain. It is to make connections carefully and turn some of them into useful work.
FOR THE LESS FORMAL INTRODUCTION ↗SELECTED WAYPOINTS / NOT A COMPREHENSIVE CV
EDUCATION
Commerce and management
Commerce studies at Sri Venkateswara College, followed by the MBA programme at Jamnalal Bajaj Institute of Management Studies (JBIMS).
PROFESSIONAL PRACTICE
Work inside organisations
Roles across professional services, operations and work-focused contexts informed ongoing questions about human behaviour and institutions.
FIELD OBSERVATION
Small commerce, large questions
Family retail offers a practical vantage point on attention, incentives, coordination, customer behaviour and the reality behind textbook assumptions.
2026 / CURRENT EXPLORATIONS
An expanding public laboratory
Essays, experimental websites, the Identity–Action Gap model, creative technology and House of Venus fragrance work.
Experience is evidence of participation and learning—not proof that every model presented here is validated.